How to Enroll Someone Into Your Network

How to Enroll Someone Into Your Network Who Tried MLM Before
Copyright (c) 2000 by Joshua D. Shafran

This issue's topic is: Learning how to enroll someone into your network who tried MLM before, had a poor experience with it and now breaks out in hives at the mere thought of MLM or Network Marketing.

I love to deal with these types of people. They're a lot of fun and usually fairly easy to sponsor... provided you've got a real, legitimate opportunity, a good solid company, and you are person of your word. Let me explain.

Because these people have tried MLM before (unless they are just MLM junkies who are looking for a something-for-nothing, get rich quick scheme) you can immediately deduce a few things about them:

1. They are ideal prospects because at some point in the past they were excited about and believers in MLM (otherwise they wouldn't have tried it to begin with).

2. They want more out of their present situation. They are (or were) dissatisfied with something in their life that they thought MLM would solve for them.

3. They were willing to take at least some action to change their situation (rather than just complain about it).

4. They think the MLM industry let them down... and therefore assume that every other company (or downline organization) in the industry are all the same.

Knowing these things gives you the upper-hand in the sponsoring process. But, before you can attempt to enroll this type of prospect into your opportunity, there are two things that you MUST find out.

1. The REAL reason your prospect thinks MLM let him/her down.
What went wrong to turn them against MLM?

To find this out, you could say, "I know you're not interested in MLM and I wouldn't dream of trying to change your mind, but I was wondering if you could help me out... could you tell me what went wrong; was it that you lost a bunch of money?
Did the person who sponsored you lie to you? Did the company go outof business?" And so on. (You want to give them some specifics to get their mind rolling and coming up with ideas.)

2. The main thing(s) that originally appealed and excited them enough to try MLM to begin with.

Here again you want to give them some specifics to get their mind rolling, like, "What was it that had you try MLM; was it the promise of only having to do the work once and getting
paid residuals for the rest of your life? Was it the thought of firing your boss? The unlimited earnings potential?" Get the idea?

It's vital to find these 2 things out. This way you know what you're up against. If you ask lots of open-ended questions, get them talking and they will tell you exactly what they need to
hear to have you sponsor them!

Now, as you set out to uncover the truth behind these 2 issues remember... do not EVER attack their position or make them wrong for their point of view. Do NOT argue; just ask them questions with the GENUINE intention of really finding out exactly what went wrong and what excited them to begin with.

Once you know those two things, your prospect is ready to be led (with the right questions) into taking an honest, open-minded look at your opportunity. Here's how: Ask them...

"Do you ever eat out at restaurants?"

"What's your favorite (non fast-food) restaurant?"

"Have you ever gone to that restaurant and had the food or the service not be up to par?"
(If the answer is "no" then ask them if it is possible that they could go there tomorrow and have a less than favorable experience with the restaurant?)

"Did you stop going to restaurants forever as a result of that one negative experience?" (Or would you stop going to all restaurants if this happened?)

"I don't mean to make light of your previous MLM experience, but like the restaurant, you just had a bad experience. And that's unfortunate, but it doesn't mean that every MLM opportunity is bad and will let you down. Why don't you sit down with me for 30 minutes and let me show you how... [Then fill in here with all the things you uncovered about what originally excited them with MLM and tell them you can show them the "safeguards" in place to protect them from experiencing the same MLM pitfalls]

If your prospect is still looking for another way, you'll find that 8 or 9 times out of 10 this approach (or a variation more to your personality) will work.

Try it... you'll see it works!

Strugle Of Butterflies

What do butterflies have in common with the human spirit?
Meet Maggie, a middle aged wife and mother who was about to
find out.

Maggie wasn't rich like a millionaire or poor in a manner of
being homeless. She was living an average comfortable life.

It was made even better when a beautiful baby girl came her
way. Her and her husband made sure their daughter had her
needs met and they were still able to take a yearly vacation
by the beach.

Maggie was a partner in her husband's business. They both
had a different set of duties which kept everything in
balance. One day a devastating blow came to her husband's
business, and over a three year period the business dropped
out of site.

Her husband had to totally reinvent himself and was yearning
to fulfill a dream with a new vocation. She was happy for
him and supported him fully, but still the money was not
coming in.


Maggie began to feel guilty that she wasn't contributing
with any kind of income. It had been a long time since she
had worked outside the home and had to work for someone
else. Needless to say she was scared but still had faith
that everything would be OK.


She began job hunting and found it somewhat difficult in
filling out applications, especially the part asking for job
references. Keep in mind that she was self-employed with
her husband for almost 20 years. It felt as though that didn't
count for anything as she was never called for an interview.


At the time she was job hunting her mom became more ill than
she had been and ended up in the hospital for a week. Once
Maggie's mom returned home she became her mom's helper one
day a week.


She did the shopping, changed sheets, vacuumed and did other
things that her mother was not able to do anymore. Of course
her mom would pay her for her time and labor but she still
felt she needed to find another source of income.

One of the first applications she had filled out finally
came through. She passed the interview with flying colors
and was told she was "exactly" what they were looking for.
Although it was only part time it was exactly what she
wanted.


It was important for her to be home when her daughter
arrived home from school. She was told they would be in
touch when the schedule was ready. Knowing she had the job
made her feel contented and productive again.


Within a few weeks though, she received an e-mail saying
that the company had changed the job into a full time
position and she was not qualified. Maggie was devastated.


She felt betrayed and felt she had been lied to. That
evening she was alone as her husband and daughter had gone
out for the night. She welcomed the aloneness and wanted to
drown her sorrows in a hot tub of bubbles.


As she knew she would, she began to cry, softly at first
just from the sheer pain of being rejected. Three long
years of struggle had finally caught up with her. Then she became
angry; angry at everything from the circumstances that got
her there, to God himself. She cried harder and yelled,
"What do you want me to do"? She really felt that God had
abandoned her.


When she was able to cry no more, she became exhausted and
gave up. It was at that moment that a silent idea came to
her to offer other elderly people home care assistance.


Using another talent for computers she printed off some
flyers and cards and distributed them to her church,
grocery stores and even placed a small ad in the newspaper. Within
a week she had procured two new clients.

Now, even though she's not a CEO of a major company or a
power player she feels happy and productive again. So, had
God really abandoned her? Let's look at nature for the
lessons and the answer.

Before a butterfly can emerge out of it's chrysalis it has
to go through a lot of struggling. Yes, struggling. Each
time it lunges out to escape, acids are being removed from
its wings.

If someone were to come along and break the chrysalis open
for it then the butterfly would die from those acids. In
essence the struggle is necessary for the butterfly to
survive. Then in the stillness, when the struggle is over,
the butterfly can come out and share its beauty with the
world.

We as humans are not any different. There are times that we
need to struggle, to rid ourselves of the acids that make
up sadness, fear, and anger. It is only at this time when we
are exhausted and still that we begin to hear the Universe
whisper to us.



© Tony Masiello 2006
______________

Tony Masiello
Speaker, Author, and Consultant Author of the e-book, Whispers from the Universe
http://www.whispersfromtheuniverse.com or
http://www.universalinsight.com